About Me

“Design is the silent
ambassador of your brand”

Paul Rand

Louise sat on the mountain with snowboard

Welcome

Hello, I’m Louise Cranstone-Spooner, a creative professional with a lifelong passion for design and an enthusiasm for sports. My journey into the world of creativity began in junior school, where I started by replicating my favorite cartoon characters and constructing skateboards from old worktops and wheels found in my garage.

My love for design has evolved into a versatile skill set that includes graphic design, branding, and marketing. Each project I undertake is an opportunity to blend technical precision with artistic flair, creating visually compelling and engaging content.

Beyond the realm of design, I am deeply passionate about sports. Ice hockey has been a significant part of my life, from refereeing and playing to supporting my local team. To more recently taking up playing ball hockey, it's like ice hockey minus the skates! My love for snowboarding has taken me to the slopes, where I relish the thrill and freedom of the sport.

Combining my creative talents with my sportsmanship, I bring a unique perspective and energy to every project. Let's collaborate and bring your vision to life with creativity and precision.

Education and Professional Development

I hold a BA Hons in Media Production and a Postgraduate Diploma in Broadcast Journalism. My academic journey continued with a PGCE in Design Technology, followed by an MA in Design Education.

In addition to these qualifications, I have completed specialised courses in Marketing, Graphic Design and Adobe Creative Cloud programs to further enhance my technical skills and creative capabilities.

I am also a proud member of the Girls in Marketing community, where I stay connected with industry trends and collaborate with like-minded professionals.

Licenses & Certifications

How to Incorporate PPC Into Your Marketing Strategy for Increased Conversions

Semrush Issued Jul 2024 · Expires Jul 2025
- Skills: PPC, Marketing Strategy

DMA Award in Content Marketing Strategy (Issued by DMA UK, June 2024)
- Skills: Content Marketing, Content Strategy, Marketing, Marketing Campaigns, Marketing Strategy, Social Media Marketing

Semrush SEO Crash Course with Brian Dean (Issued by Semrush, June 2024; Expires June 2025)
- Skills: SEO Fundamentals, Search Engine Optimisation Techniques

Create a Social Media Strategy for Success (Issued by Digital Marketing Institute, May 2024)
- Skills: Social Media Marketing, Social Media Analytics, Social Media Advertising, Social Media Communications, Artificial Intelligence (AI), Social Media Measurement, Social Media Optimization (SMO), Social Media Strategy

DMA Award in Content Marketing (Issued by DMA UK, March 2024)
- Skills: Content Marketing, Content Strategy, Marketing Strategy, Marketing, Content Management, Marketing Management

Core Competencies: